A typical car launch would have been a grand affair with a big show, celebrities and lots of marketing blitzkrieg. But here’s an example of how trends are changing. Renault® recently launched their latest SUV model Duster on Facebook®. Before the launch, Renault® ran a prelaunch video ad (teaser sort of!) on Facebook® asking the page viewers to visit them back again on particular day of launch to see it live! Now isn’t that a super cool example! Muaaah… SMIT loved it.
Hey Renault® Thumbs Up!