Twitter Power

Social media has become an inevitable part of daily life by most of the netizens; even more for the celebrities who keep posting about themselves. They use it to give hints about their personal life or share news about what they are up to. Product launches using the digital medium is also the latest trend. Pop singer Lady Gaga uploaded an image last week of her new tattoo on Instagram® and it immediately created a huge buzz. A week later she tweeted that ARTPOP (her tattoo in the image) was actually her upcoming album’s name! Now that’s the Power of Twitter. Isn’t that amazing teaser marketing. #freegyan

 

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